When website maintenance becomes a problem for your business, your business will undoubtedly suffer. Keeping on top of updates is essential when you’re competing in the online marketplace, as any unhappy customers won’t hesitate to take their hard-earned cash elsewhere if your site isn’t giving them what they want. Website maintenance doesn’t have to be a chore if you keep on top of it, but there are a few signs to look out for that will tell you that you might need to get some extra help in to avoid any online disasters.
Here are 5 signs you could need help with website maintenance:
- Your website’s performance is suffering
Website performance is key in today’s digital age; you need your site to be in tip-top shape if you hope to keep your site visitors happy. Any slow loading pages will send visitors elsewhere, while any errors made in code can cause big problems on your site’s front end, which will also cause problems for your business. If you notice a drop in performance – such as your page load times or bounce rate increasing – it’s a sign that your site needs some attention.
02. Your website is having security issues
Your website’s security is very important, so if you’re seeing security issues being flagged up then it could be that your server protection is having issues or requires updating. Unfortunately there is a large number of hackers and spammers trying to take advantage of any weak spots in online security, and should one of these flaws be infiltrated by a hacker then your and your customers’ personal information could be at risk and server security is an issue. You need to ensure security is watertight around the clock, so if flaws are emerging then it’s time to reconsider how you manage this.
03. Your staff can’t cope with the workload
Server maintenance is a full-time, around-the-clock job that requires constant vigilance, so if your team are overstretched managing it at all times then you need to think about boosting your team and bringing in extra experts. If maintenance is left unmonitored you’ll see flaws emerging, which is disastrous for your online presence.
04. Your site is seeing downtime
Downtime is the biggest teller that your site needs some extra attention, and it’s the biggest cause of loss of revenue for any online business. If your site simply isn’t available then customers will not be happy, and they’ll be sure to find a competitor site that’s working just fine in minutes. Your site could be seeing downtime for a number of reasons: security flaws, DDoS attacks, outdated software or hardware issues are just a few of these reasons. If you’re seeing increased downtime on your website then the back end needs some attention, and that could mean enlisting the help of extra staff or a support team.
05. The language is too difficult to keep up with
Server management jargon can be difficult to keep up with even for the most experienced server technician, so if you’re finding it a struggle to cope with the language required to manage your server then it’s time to bring in an expert. If you make any mistakes in the back end of your website then it’s likely to cause downtime or at the very least some issues with your website, so be sure that this doesn’t happen by employing a fully competent server management team who have the time needed to care for your server efficiently.
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