Archive for the “Ecommerce” Category

Jargon Busting Investment Dictionary

Posted on July 28th, 2017 by Guest Blogger

One of the strange quirks of the Silicon Valley boom is the effect it has had on our everyday lexicon. A slew of vocabulary words or phrases that didn’t exist ten years ago outside a very niche business world—startup, bootstrap, sharing economy—are now familiar to anyone who reads a magazine or front page of a…

Lessons to Learn from Failed Internet Startups

Posted on July 18th, 2017 by Neil Cumins

The internet has only been an established part of our lives since the late 1990s, yet it’s already claimed innumerable corporate failures. The demise of high-profile brands like Webvan, Overto and eToys is often attributed to a recurring handful of reasons. As a result, the back stories of these failed creations can help today’s online…

Maximizing Ecommerce Sales

Posted on July 11th, 2017 by Neil Cumins

It’s a sad fact that two thirds of online shopping carts end up abandoned. From unreliable ecommerce functionality and stealth charges to poor database management and inept customer service, there are numerous reasons why a customer might not complete a transaction. While it’s impossible to eliminate some basket abandonments (like a change of heart or…

Strategies for Retaining Your Online Customers

Posted on June 27th, 2017 by Neil Cumins

What every online business owner should know… It takes a great deal of effort to attract customers to your website. Effective search engine optimization can achieve a superior position in ranking results, while skilled advertising promotes your brand to new audiences. Everything from business cards to company vehicles should display a company’s website address while…

Ten Golden Rules for Ecommerce Sites

Posted on June 20th, 2017 by Neil Cumins

Ecommerce sites are geared towards maximizing sales. Every design feature, navigation branch and piece of text should drive people towards the checkout portal. However, there’s much more to consider besides a streamlined sales process. From reliability and rapid download speeds to helpful product descriptions and dependable hosting, we consider below ten golden rules underpinning any…

Is Dropshipping a Viable Business Model?

Posted on June 6th, 2017 by Neil Cumins

The internet provides a virtual shop window for any retailer or supplier. It removes the need for real-world premises, and it can greatly reduce the cost of setting up a business. However, there are still significant costs incurred in building up a comprehensive stock portfolio – from acquiring and storing the items to distributing them…

PayPal vs Stripe: Which one Should Your Business Use?

Posted on May 30th, 2017 by Neil Cumins

Ecommerce is big business nowadays. It’s been estimated that $1.91 trillion was spent globally last year, and over half the world’s internet users now buy online. Yet figures suggest only eight per cent of American retail sales last year were made through websites. While some companies deliberately focus on driving consumers into outlets and…

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Your Cart Is Suffering From Abandonment Issues! Do Something!

Posted on March 21st, 2017 by Neil Cumins

By the year 2020, it’s estimated that global ecommerce sales will be worth $4 trillion. That’s more than double the $1.9 trillion recorded last year, demonstrating the burgeoning popularity of online shopping. From Amazon Dash buttons to abandoned cart emails offering one-touch purchases, every effort is being made to encourage sales. Yet despite this, two…

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