If you are a small brick and mortar business operating in a small community, you may not realize that you have the ability to market beyond the customary word of mouth system. Many small businesses rely on local promotions, the phone book and coupons to keep business running from day to day. Others may have branched out to social media, and believe that Facebook or Twitter is enough to keep business booming. However, this is not the best way to market your business. There is much more that can be done to get your brand out in front of people, and you can do so in a very short time without spending a fortune.
Below are the top five excuses we often hear from small businesses on why they don’t want to create a website, along with the evidence that the perfect time to build a website is right now:
#1. Websites are too expensive.
If you have yet to own and operate your own website, it may seem like an expensive endeavor. However, owning a website is most likely cheaper than you think. Domains can be registered for less than $10 a year, and web hosting starts from as little as a few dollars a month. You can be the proud owner of a basic website for less than $100 per year.
#2. I don’t want to hire a team to design a website.
Great news! Easy-to-use applications such as our Website Builder allow you to design a website with almost no technical experience being necessary. Odds are that if you have navigated to this blog post, you have the tools necessary to create a website complete with images and contact information. You can add menus, portfolios, blogs and contact us pages with just a few clicks. Simply drag and drop the content you want to appear on your screen, preview your creation and press publish. It really is that easy. If you prefer, our WordPress hosting is great for creating fully functional, aesthetically pleasing websites with the WordPress platform.
#3. Websites take up too much time.
Now, don’t get us wrong. Some websites can take a lot of time to create and maintain, but as a general rule they don’t have to. The magic of websites is that they can be as complex or as simple as you would like. For example, our new StarterSite comes free with every registered domain, and helps you create a simple landing page in just 5 minutes. Yes, 5 minutes. However, if you are looking to build a multi-faceted website with multiple pages and functions, you can build that too!
#4. I don’t know anything about websites.
For those who are not technically inclined, building a website can seem like a daunting task. However, advancing technologies have created simple tools that help beginners create beautiful websites without pain or frustration. At Midphase, we have a team of technical experts available day and night to help you with your toughest questions. Also, our knowledge base features articles on everything from domains to email to help you learn as you go.
#5. My business is fine. I don’t need a website.
In today’s digital world, your business needs an online representation of your brand. There’s really no way to avoid the internet any longer. Whether your customers are looking for price, address or your phone number, they will go to the internet to find it. Not only do you need a space on the web, but you also need professional email and security along with it. Nobody takes a business seriously when they see @gmail or @yahoo attached to an email address. Besides, why shouldn’t you take advantage of an ecommerce platform when possible? To keep customers’ information and your information safe, you will need a secure platform that people trust. Luckily, Midphase offers website, domain, email and security at one low price. There’s no reason not to get started now!
This article was brought to you by Midphase, for shared hosting, cloud servers and 24/7 support visit our site here www.midphase.com