Watch out developers! User screen resolutions just got bigger!

Attention all web developers! There appears to be enough recent data collected by analytics firms to suggest that for the first time1366 x 768 has become the most popular screen resolution worldwide, having overtaken 1024 x 768. StatCounter, a leading web analytics company, reports that since 2009, 1024×768 has been the dominant screen size globally [...]

Google turns to people; not machines. SEO Stakes get higher with ‘Panda’ updates.

Nothing put more fear into top-ranked websites on Google than a search algorithm update by the world’s dominant search engine. This extends into small business websites that have hired SEO companies to boost their rankings on cheap, affordable web hosting platforms offered by Midphase. Over the last several months Google has deployed several updates code [...]

Google Launches Penguin Update: Opens the Doors to Negative SEO

At a recent conference Matt Cutts, the head of Google’s webspam team announced that Google was working on an algorithm update that would level the playing field for sites that don’t participate in “over-optimization” strategies. He later clarified that “over-optimization” wasn’t the best way of putting it because it is really about webspam. According to [...]

Microsoft ARMS Windows 8 OS with a new chip architecture

If you read the book Steve Jobs by Walter Isaacson you will recall a crucial moment when Apple’s mobile development team convinced Job’s to use the chip technology from ARM, rather than the Intel’s atom-based chip sets. While Intel arguably offered the fastest chips at the time they were not designed to specifically, for example, [...]

Foursquare and the art of customer retention

Still on the fence as to whether your business brand or merchant service should set up a new Foursquare business page? Then consider these facts and figures compiled by Inc Magazine that may help you make a decision: 91% of all U.S. businesses do nothing to retain customers 68% of long-term customers stop buying because [...]

Coding for Tablets: Another Fork in the Road for Website Developers?

You can use affordable web hosting from midPhase to drive down costs and implement a robust server platform, but you still need to keep your eye on how clients interact with your products and the devices they use to ultimately make a purchase. For this reason, a recent digital marketing insight from Adobe reveals an [...]

How conversion tracking can turn you into an IndianAdwords? Scout!

In a recent blog post entitled Is Google SEO sleeping with Google SEM, we refuted the claim that Google Adwords strategies by small business owners somehow positively or negatively influence natural search rankings for your website. According to Vanessa Fox, author of Google in the Age of Marketing, her research indicates that when a brand [...]

Is Google SEO sleeping with Google SEM?

If you run a small business, there is a strong likelihood you may be running a Google Adwords campaign to stimulate lead conversion — in addition to your SEO strategy! And, if you are heavily reliant on paid Search Engine Marketing (SEM) leads from Google Adwords, the odds are high you?re reluctant to reduce your [...]

A helicopter view of SMB tech trends in 2012

A recent list of technology predictions put forward by the SMG Group suggests that progressive SMBS will invest up to 73% more in technology in 2012 than they did in 2011. The report said that around 50% of all SMBs have now launched a social media presence. However, many confirm they are just too busy [...]

Inside aweapons-grade? Data Center: Part 1

The past several months midPhase has joined Twitter and Answers.com on the massive, highly reliable C7 Data Centers in Lindon, UTAH as part of our 2012shared? infrastructure revamp that seeks to drive down prices, introduce flexible billing options and offer the highest degree of protection and uptime for your data. Utah is now the new [...]