The Midphase Blog

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How To Make Keywords Work For You

How To Make Keywords Work For You

Posted by Kelly Kirkham

How do you know if you are using keywords effectively? Does your keyword strategy reinforce your brand? Keywords should not be chosen at random. Nor should keywords stray from the brand you are supporting. In…
September 11, 2018
Ten SEO Myths Exposed

Ten SEO Myths Exposed

Posted by Neil Cumins

Search engine optimization is a mysterious process. The task of achieving an optimal position within results listings might seem like a mystical quest, beset on all sides by hidden perils and evolving threats. However, many…
September 7, 2018
Ten Easy Ways To Bolster WordPress Security

Ten Easy Ways To Bolster WordPress Security

Posted by Neil Cumins

As the world’s most popular website-building platform and content management system, WordPress needs little introduction. Sadly, that’s also true for the internet’s less wholesome occupants. Sheer popularity has established WordPress as a key target for…
September 4, 2018
Ten Tips For Time Management

Ten Tips For Time Management

Posted by Neil Cumins

It’s a well-known cliché that we can’t buy time or add more hours into the day. However, if you’re the sort of time-poor executive who’s already thinking about skipping to the end of this article, it…
August 28, 2018
Six Things To Consider When Choosing A Top Level Domain

Six Things To Consider When Choosing A Top-Level Domain

Posted by Neil Cumins

Domain names bear a heavy burden. They often provide the first indication to prospective customers of a firm’s identity, professionalism and specialty. Viewed amid a list of other search engine results, this could represent the…
August 24, 2018
5 Tips To Keep Your Website Content Picture Perfect

5 Tips To Keep Your Website Content Picture Perfect

Posted by Kelly Kirkham

When sitting down at your computer to produce eye-catching, jaw-dropping website content, you may find yourself staring at an empty screen wondering where to start. Even if you have an engaging, well-researched topic, your content…
August 21, 2018
Tools For Managing Social Media Content

Tools For Managing Social Media Content

Posted by Neil Cumins

Social media platforms represent a crucial promotional route for any business, but these ‘free’ services still come at a cost. Specifically, they demand significant time investment, with the creation and management of original content to…
August 17, 2018
Virtual Insanity

Virtual Insanity

Posted by Neil Cumins

It’s been 85 years since virtual reality was first depicted in the cinema, and the prospect of being able to enter an artificial world has intrigued mankind ever since. In the 1950s, moviegoers were given…
August 14, 2018
What Are SPF Records?

What Are SPF Records?

Posted by Kelly Kirkham

If you don’t consider yourself to be a techie, the only SPF that might come to mind concerns sunscreen strengths. In email hosting, however, SPF Records are an important aspect of keeping your email reputable…
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