How to Earn Money Posting Content on Vimeo

How to Make Money on Vimeo

Do you love creating videos? Whether you’re doing it for pleasure or profession, you can earn money by simply posting videos on Vimeo.

“Online video consumption continues to show huge growth,” said Sysomos Inc., the leading business intelligence in social media. “According to Nielsen, there were 11 billion video streams watched by 139 million unique users last month in the U.S., which represents growth of 24.8% and 11.3% respectively compared with September 2008.”

Here are few ideas and cautionary tips to help you earn some extra income on Vimeo.

Tip Jar
The Tip Jar option invites viewers to voluntarily contribute by donating money to their favorite video creator. However, there’s a catch.

First, users who would like to participate in this method should be a Plus or Pro member. Basically, this donation-based feature is only available for users paying $59.95/year (Plus) or $199/year (Pro).

Second, video creators only receive 85% of profit; 15% goes to Vimeo, which covers maintenance and transaction costs.

“Vimeo’s Tip Jar enables video creators to crowdsource funds to support works directly from their viewers,” said Vimeo.

“Tip Jar will allow anyone to give tips before, during or after watching a video; Vimeo will pay 85 percent of the gross revenue to the creator. Starting today, Vimeo Plus or Pro members can choose to activate Tip Jar.”

Pay-to-view Option
Another way to monetize on Vimeo is participating in the “pay-to-view” feature. This option sets up a paywall for selected videos. This is only available for a handful of films, and to Pro subscribers in early 2013.

“Vimeo’s pay-to-view service will be an open platform for video creators to sell access to their films and videos,” said Vimeo.

“Expanding on traditional rental and Video On-Demand models, Vimeo’s pay-to-view service give enable creators customizable options to sell their films and video content directly to their audiences and provide control over pricing, rental duration distribution location and other settings.”

It is quite surprising that Vimeo, after eight years of its existence, is just now letting video contributors monetize their work.

“YouTube is the most popular video-sharing service used by bloggers, attracting 81.9% of all embedded videos and direct links. Vimeo is a distant second with 8.8%, followed by Dailymotion and MySpace,” according to Sysomos.

Although YouTube is the market leader in video-sharing, according to statistics, Vimeo played its card differently by carving a niche of video makers’ in their video platform.

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About Jake Neeley

Jake Neeley is a content marketing and social media geek who loves reading, outdoor sports (especially those in Utah mountains), and time with his family. Connect with Jake on Google+, Twitter, and LinkedIn.

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