Posts Tagged “website”

Building Blocks: WordPress Or Website Builder?

Posted on October 16th, 2018 by Kelly Kirkham

So you’ve decided to build a website. Chances are you’ve pictured it in your mind a hundred times. You probably have a very specific plan of attack once it’s built and ready to go. However, achieving the finished product might have you stumped. Transferring an idea from inside your mind onto the actual internet can…

What Makes A Website Truly Great?

Posted on October 9th, 2018 by Kelly Kirkham

Website owners spend a great deal of time making small changes to their websites, aiming for increased functionality, traffic and conversions. However, you may want to take a moment to evaluate the big picture. Oftentimes we get stuck in the minutiae, avoiding the bigger and more serious problems in design and navigation. To avoid this…

How To Make Keywords Work For You

Posted on September 11th, 2018 by Kelly Kirkham

How do you know if you are using keywords effectively? Does your keyword strategy reinforce your brand? Keywords should not be chosen at random. Nor should keywords stray from the brand you are supporting. In this post, we cover why keywords are important to your brand, and how creating a keyword strategy can help boost…

Ten SEO Myths Exposed

Posted on September 7th, 2018 by Neil Cumins

Search engine optimization is a mysterious process. The task of achieving an optimal position within results listings might seem like a mystical quest, beset on all sides by hidden perils and evolving threats. However, many rumors surrounding optimization are based on folklore or misremembered advice. To separate fact and fiction with the aim of making…

Six Things To Consider When Choosing A Top-Level Domain

Posted on August 24th, 2018 by Neil Cumins

Domain names bear a heavy burden. They often provide the first indication to prospective customers of a firm’s identity, professionalism and specialty. Viewed amid a list of other search engine results, this could represent the best (and only) opportunity to capture people’s attention. Choosing a relevant domain name is a significant decision, particularly as new…

5 Tips To Keep Your Website Content Picture Perfect

Posted on August 21st, 2018 by Kelly Kirkham

When sitting down at your computer to produce eye-catching, jaw-dropping website content, you may find yourself staring at an empty screen wondering where to start. Even if you have an engaging, well-researched topic, your content may still fall short. Many writers begin by envisioning their readers by picturing someone who sits and reads every word…

Tools For Managing Social Media Content

Posted on August 17th, 2018 by Neil Cumins

Social media platforms represent a crucial promotional route for any business, but these ‘free’ services still come at a cost. Specifically, they demand significant time investment, with the creation and management of original content to promote a brand and its products or services. While no automation tool is currently capable of generating engaging and well-written…

Protect Site Visitors With A Quick Security Check

Posted on August 3rd, 2018 by Kelly Kirkham

Running a website can be a lot of work. However, all your effort will be for nothing if your reputation ends up ruined by security flaws. Website visitors must feel secure while visiting your pages, especially if you are running an ecommerce website or online store. To be sure that your website security meets site visitors’…

Build A Secure Website Customers Can Trust

Posted on July 24th, 2018 by Neil Cumins

In a real brick-and-mortar store, it’s easy for customers to feel confident about making a purchase. They can see and interact with items, checking their condition and reading any specification lists. They’re also able to supervise the checkout process, ensuring that credit cards are used responsibly by the clerk. And then they leave, holding both…

Getting Results: Which Web Hosting Package Do You Really Need?

Posted on July 20th, 2018 by Neil Cumins

Web hosting can seem confusing to industry beginners. The process of making website content available to anyone wishing to view it seems almost mystical, while the technical jargon surrounding this process is often bewildering. Why are some servers shared while others are dedicated? What’s the difference between bandwidth and server space? And why is it…

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