iPhone website testing? Clear your cookies, browsing history and cache!

If you are building a website for a client, you not only have test your beta versions in various browsers including Firefox, Safari and Internet Explorer; you also need to check displays in various mobile platforms including Apple, Android and Nokia. In fact, many would suggest that any new website you build on professional hosting [...]

United States ranks 6th in the world in terms of web performance

Google has been gathering latency data from site speed reports in Google Analytics which suggest the United States ranks 6th in the world in terms of current web performance. Japan comes in first followed by Sweden, Canada, UK, and Germany. The data also indicates that mobile performance speeds for most sites are about 1.5x slower [...]

Google unzips HTML 5 in a wonderful display of imagination

So we guess many of you saw Google’s ultra-cool doodle last month that focused on using an HTML5 zipper effect to highlight the 132nd birthday of Gideon Sundbuck who invented the modern-day zipper. A zipper appeared vertically over the search bar, allowing the user to pull the zipper down using the mouse.  At this point [...]

Build a virtual “Short Code” Fence around your business

Location, location, location. Yup, from real estate to mobile phones the customers’ location seems to be one of the prized assets for online retailers’ onboard affordable hosting platforms offered by Midphase. But, if you thought the names Foursquare or Google Places were going to be mentioned next you’re wrong. One of the hot new technologies [...]

Google turns to people; not machines. SEO Stakes get higher with ‘Panda’ updates.

Nothing put more fear into top-ranked websites on Google than a search algorithm update by the world’s dominant search engine. This extends into small business websites that have hired SEO companies to boost their rankings on cheap, affordable web hosting platforms offered by Midphase. Over the last several months Google has deployed several updates code [...]

Should I go back to MySpace or consider using Google +?

The reason this provocative question comes up is because a lot of small businesses are becoming overwhelmed by new social media avenues that are seeking to siphon off your energy from networks you have just gotten familiar with, including Facebook. Most small businesses are now using Facebook to manage their social updates. That’s there first [...]

The Cost and Benefits of Using Shared Web Hosting

A major stumbling block deterring small businesses from coming online with new websites relates to cost and complexity — either perceived or actual. Traditionally, SMBs were understandably reluctant to spend their limited budgets on expensive website designers and hidden fees related to hosting, new domains or website applications which supposedly helped them convert visitors into [...]

Linux vs. Windows Web Hosting

Midphase offers both Windows and Linux web hosting at an affordable cost and both have their advantages when choosing a hosting plan right for you. While it’s true that Windows web hosting has come a long way since the advent of the web, becoming more stable and feature-rich, web servers running on Linux have traditionally [...]

Foursquare and the art of customer retention

Still on the fence as to whether your business brand or merchant service should set up a new Foursquare business page? Then consider these facts and figures compiled by Inc Magazine that may help you make a decision: 91% of all U.S. businesses do nothing to retain customers 68% of long-term customers stop buying because [...]

How the Bayes Theorem Influenced A modern Day Assassin

The formula above may well be saving the life of your computer every day, by quietly filtering and eliminating something we all loathe: SPAM. It’s an example of the famed Bayes Theorem or Rule, which underpins the programming logic of modern day anti-spam software such as SpamAssassin offered by Midphase. By the way, you can [...]