Author Archive

The Online Data Debate

Posted on November 5th, 2014 by Sarah Holt

Is the open season on online data about to end? Neil Cumins investigates…

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How To Win At Native Advertising

Posted on November 4th, 2014 by Sarah Holt

How to get to grips with the newest big thing in marketing…

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Quality Content For Ecommerce

Posted on October 15th, 2014 by Sarah Holt

How to populate your product pages with content that will please the search engines…

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Midphase’s Raspberry Jam

Posted on October 10th, 2014 by Sarah Holt

How do you like your jam? On toast? In a classic peanut butter and jelly sandwich? Or Elvis style with bacon and bananas?

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Revisiting Quality Content

Posted on October 9th, 2014 by Sarah Holt

Following recent changes at Google, the quality of your website content has never mattered more…

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A Few Things You Might Not Know About Football

Posted on October 6th, 2014 by Sarah Holt

Football season is now in full swing, which means one thing – millions of Americans are busy managing Fantasy Football teams when they should be working or sleeping. Find out more here…

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A New Era for Social Media?

Posted on October 1st, 2014 by Sarah Holt

Grant McMaster questions whether social media is facing a sea of change…

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Outrage Marketing: Does it Really Work?

Posted on September 29th, 2014 by Sarah Holt

In the first part of a two-part article, Kelly Kirkham explores the concept of outrage marketing as recently brought to the fore by Urban Outfitters…

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